The easiest way to get Qualified Leads pouring in to your mailbox without a lot of work and expense! From as many markets as you like! In fact…
In Just 48 Hours You Can Be Talking To
Homeowners Who Want To Sell You Their
Home… Buyers Who Want To Take Those
Homes Off Of Your Hands… And Investors
Who Want To Be Your Money Partner To
Help Fund Those Deals…
Plus, I’ll send you weekly assignments for 6 months
to help you Step-by-Step build and grow your Lead
generator into a deluge of leads not only from sellers,
but also from buyers, and private money investors!
Important Podcasts! Michael Hobach talks about the Lead Generator [32:07m]: Play Now | Play in Popup | Download (167) Questions Answered July 25, 2008 [20:53m]: Play Now | Play in Popup | Download (51) |
From: Michael Hobach
RE: (26 week) “Short Sale Lead Generator” Training Program
Dear Colleague,
One of the most challenging activities for the new and seasoned Real Estate Investor is generating a stream of good quality leads. Leads for sellers, buyers, and private money sources.
There are a lot of ways to obtain quality leads, but it is important to understand what it takes to create the relationship necessary to obtain a home owner’s property, or to find a buyer. In many cases having a lead just means that you know of someone who might be interested in working with you. These leads are ‘Suspects‘ - they don’t know anything about you or the services that you offer or how YOU could make their life better. These suspects don’t become ‘Prospects’ until they become aware of what you are doing, who you are, and they develop a relationship with you.
Really - having a lead doesn’t automatically mean that they will want to do business with you. A relationship that develops between the two of you is really what is important!
You Could Visit The Courthouse For Your Leads!
Ah yes - who doesn’t remember going to the Courthouse and looking through all the copies of Foreclosure filings stacked high with the holes punched (2) on the top of the documents on a large steel clipboard. Today we can search through all of the filings electronically via the Internet - at least most Counties have this available online!
If you are an old timer this is all too familiar to you… yep that’s me too.
4 Reasons Why Visiting your Courthouse For Leads is a Bad Idea! |
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The leads you are getting are not exclusive to you. |
| 2. |
The Courthouse leads are really just ’suspects’ and there is no reason to believe that they will ever respond to your marketing efforts. |
| 3. |
Getting your leads from the Courthouse is very labor intensive. |
| 4. | Once the Foreclosure is filed it is there on record. Remember that just because it’s in the database or there is a copy in the Courthouse, this doesn’t mean that the Foreclosure is active. |
You Could Buy Your Leads From a Lead Source!
I’m sure that you have been bombarded by Emails and invited to tele-seminars to tell you how great the lead source is that they are promoting. There are a good number of companies packaging and repackaging public data that may or may not be current or pending. Other sources have been gathering leads from massive numbers of web sites where they offer homeowners a solution to their problem.
5 Reasons Why Buying Leads From a Lead Source Is a Bad Idea! |
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| 1. |
The leads you are buying are not exclusive to you. |
| 2. |
The leads are really just ’suspects’ and aren’t necessarily looking for YOU. |
| 3. |
The leads have no relationship with you or the lead source. |
| 4. |
The leads may have already solved their problem through someone else. |
| 5. |
The leads may not come with enough information. |
You Could Run Ads In The Local Newspaper or Put Up Signs To Get Your Leads!
There really are people who still pick up the newspaper to access local information and to find someone to help them - but this soon will be a thing of the past. I know - where are you going to get newspaper to line the bird cage? Times are changing - it’s time to think bigger than this…
4 Reasons Why Running Ads And Using Bandit Signs Are a Bad Idea! |
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| 1. |
These are from an Old School way of thinking. |
| 2. |
Who really reads the newspaper? |
| 3. |
Bandit signs are becoming illegal in many communities. |
| 4. | One of the most costly forms or advertising with a very low ROI. Price a normal ad to run for just a couple days. Also look at the cost to produce the bandit signs and the time to place them on street corners. |
You Could Use The Internet And Your Own Web Site to Get All Of The Leads That You Could Ever Want!
The Internet is becoming the place to do just about everything! Have you noticed?
There is new technology available today that wasn’t available in the past that can put your web site in the ’sweet spot’ of search engines across the Internet. What is it called?…
Web 2.0
The benefit to this new technology
is that it will allow your web site
to generate ‘organic traffic‘.
That means
FREE TRAFFIC
to your web site!
If you want to create a LEAD SUCKING web site, or a hundred web sites, all costing you nothing, $0, nadda, zip… I can show you how to do this easily!
One thing about me is that I hate to pay for something that I can make or generate on my own. I know, I know… out source as much as you can! But you know what - if you have no idea what it takes to do something that you are outsourcing, then how do you know that you are receiving true value from your source?!
I truly do believe in teaching people how to fish, rather than just giving them a fish.
You see it’s actually really easy to generate leads from a web site - so why buy them or why go without or go without the deluge of leads that you can realize by setting up your own Lead Generator… I’ll teach you how - teach how to fish!
It just depends where you are with your Real Estate Investing business… right? In some cases it makes more sense to just buy them from someone and just get it over with… but maybe you just want a couple leads a month and you don’t want to pay a lot to get this set up and running… or maybe you just want to know how all this works before you give someone a lot of money to do it for you! I’m with you there!
So what does it take?
- Web site Templates - Easily customizable templates!
- A highly visible web site that creates the relationship with those in need
- Web 2.0 widgets and social networking tools
- Search Engine ranking to generate organic traffic
- Easy to submit forms
- A toll-free number to handle non-Internet suspects
- Hands on training and implementation guidance
There is one more thing needed to get you all of the leads that you could ever use in any market you choose - or multiple markets!
The ability to crank out these sites and get them generating ‘organic traffic’ within days - not months!
What is ‘Organic Traffic’ ?
Organic traffic is traffic to a target web page or web site where the traffic is generated simply by where the site appears in the search results without ads, and without Pay Per Click (PPC).
I’ve been amazed at how quickly several test sites are making it to the top of Google’s results pages, and I’m about to share with you just exactly how this is done.
I’ve launched several test sites to measure the validity of this concept, and I’m just amazed - the interesting thing is that this will work for any market - not just finding those homeowners who are facing foreclosure!!
What about a buyer site?
Absolutely! What I’m going to teach you will allow you to use the templates, forms and pre-written content to create your buyer site(s) as well. It’s simple once you understand the components and how to get the buyers to your site.
What about an Investor / private money site?
Again, I will be providing the components and all you need to do is put the things that you need together to make whatever site you need.
No Hype - Please!
I know - this sounds like a sales letter for some newly hyped marketing idea blah blah blah. Sorry - I don’t really like hype… but I have to say that it’s just amazing how all of this works - and if you have a hosting account you probably already have everything you need. I’ve been tweaking some of the add ons so that they play well with everything. It’s important to note that you won’t have to purchase some expensive web development software to make this happen. For the most part almost everything is available for download on the Internet for free!
I know that I’m going to start getting Emails about the fact that I’m competing with those who are selling leads and those who are promoting those high-end web sites where you have little control over what your site looks like. I’ve already shown this technology to a few and I think that there is going to be a battle brewing on some forum or community sites. I’m ready - I really don’t like some of the things being promoted out there and I would rather teach you to fish rather than just give you a fish… I shouldn’t have to explain this now should I? If you need an explaination just drop me a note via the Contact page here on this site.
So what is it that I don’t like about buying leads?
Simple - it’s about the relationship - or lack of relationship!
When you buy leads, or get leads through some co-op setup you have no idea what you are getting. What I mean by that is that when the homeowner signed up and said that they needed someone to contact them, they aren’t drawn to you because of your web site - they are just submitting forms online.
The company you are buying the leads from may call them and qualify the homeowners, but still no relationship has been established - this is usually done by a call center and it’s just someone on the phone.
The lead(s) that you are buying are probably being offered to multiple lead buyers so there is no relationship.
Once you get these leads, the first thing that you have to do is try to establish a relationship with the homeowner - who knows how many other people they have talked to since they were qualified for you to buy them - again… no relationship
You see, those homeowners in need are just suspects - they become prospects once they contact you and request your information. When YOU are doing the marketing you can create that needed relationship right there on your web site - almost nobody really does this today, and I believe that is why so many marketing campaigns are ineffective! Lets fix that problem from the beginning - I’ll show you how!
Now I know that this probably doesn’t mean too much to you right now, but I’m going to explain the process and the method behind driving the following people to your web site… |
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1. |
Homeowners who want to sell their homes. |
2. |
Buyers looking to purchase or rent properties that you have under contract. |
3. |
Private money investors looking to partner with you to fund your deals |
PLUS
Throughout this program I’m going to provide to you everything that you need to make this happen, including the following…
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1. |
Framework to manage and maintain your Lead Generating sites.
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2. |
Plugins to manage search engine listings to help with ranking and ‘Organic Traffic’.
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3. |
Plugins to interface with Community sites and also facilitate sharing of the information on your Lead Generator sites.
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4. |
Themes and graphics so that you don’t have to create them - insures that you get your Lead Generating sites up quickly.
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5. |
Content - a selection of content to ‘fill’ up your new Lead Generating sites. You won’t have to create it, and it will insure that your sites are up and running quickly. Content for Foreclosure, Selling, and Private Investor Soliciting sites.
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6. |
Forms and form generator - predefined forms for you to collect information from visitors to your Lead Generator sites. In most cases you won’t have to do a thing but plug these forms into your sites.
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7. |
Blogging is built-in! Improve your Lead Generator rankings and get it in front of the people who are looking for you.
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And much more!
Instead of simply publishing this information in some e-book or quick coaching program, I’m making it available to you week after week in action-sized portions so you’ll actually get results.
You don’t need another ebook to clutter up your computer or more words to clutter up your brain. What you need is a weekly “here’s what you do next” action step to complete. What you need is for someone to show you how to quickly get started and then keep teaching you week after week so you don’t get stalled along the way.
And that’s exactly what I’m going to do when you join the Short Sale Lead Generator Training Program…
As a member you’ll receive …
One 5-15 Page Weekly Lesson For 26 Weeks
In Downloadable .PDF Format
Every lesson is strategically created in such a way that you’ll see results with the program…
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1
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Short And Easy To Digest. Each lesson is only 2-5 pages in length and contains nothing but “meat”. There is a very real problem these days with “information overload” where the reader simply has too much information to absorb. Each lesson is purposefully brief (but thorough!) so you can quickly read it and put it into practice. |
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2
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Includes An Assignment To Complete. Every weekly lesson will give you an assignment to complete at the close of the information. Instead of giving you the usual “this is what I’ve done” stuff, I’m giving you “this is what you do” stuff! Each week you’ll have some easy-to-implement action step to complete before moving on. |
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Builds As You Go. Every lesson builds as your lead generator does. Early on we’ll discuss some basics to quickly establish your generator. From there, we’ll move into intermediate and then advanced tactics for multiplying and maximizing your lead generator. Beginners won’t get lost from the start and veterans won’t get bored as I’ll throw in some golden nuggets along the way for our experienced crowd. |
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Forces You To Succeed Long-Term. While most ebooks and traditional packaged systems (and even some high-priced coaching programs) pile on a bunch of information and leave you to put it all together for yourself, that isn’t how things are setup in this training program. By giving you information in bite-sized portions for a full six months (26 weeks!) you’ll be more likely to actually do something with the content … and you’ll be more likely to see real results for yourself. |
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Helps You Make Real Progress. When you look back after each month, you’ll actually be able to see progress by putting these lessons into practice. As you venture into new markets with your lead generator, you’ll actually be able to see things growing step-by-step because you’ll be following a systematic, weekly plan of action. Exactly when you need to take certain steps you’ll take them. |
Each weekly lesson is designed to be “to the point” and immediately actionable.
The first lesson is coming your way immediately upon completing your order. Included in your first lesson…
Lesson #1 -
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You’ll get this instantly after you join below. Everything you need to understand the concept and get started is included in just a few short pages.
(Note: Obviously the goal here is to drive traffic to your web site. You will need to have a hosting account to implement the things that I will be explaining starting with the second lesson. Don’t worry, I will guide you through the hosting and domain name selection process - it’s actually quite simple. I will be explaining these things in additional lessons - so even if you are a complete beginner, you can be up and running in a few weeks for sure!)
The format is simple -
Lesson 1 |
Explanation and overview of how to setup your own Lead Generator site in just two days (48 hrs). The concepts learned will apply to any and all Lead Generator sites you will be setting up in the next couple of lessons. |
Lessons 2-4 |
Step-by-step how to implement the Lead Generator model by setting up your first site. Adding content, forms, etc. Don’t worry - We provide all of the content and forms! |
Lessons 5-7 |
Adding advanced strategies for taking your Lead Generator to the next level and show you how to laser focus traffic from your markets. |
Lessons 8-9 |
With all of these leads coming in you are going to want to start putting your buyers together with your sellers and we are going to show you a couple of options you might want to consider.
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Lessons 10-12 |
Managing all of these leads might become a problem if you aren’t organized - we show you some options to stay on top of your business. |
Lesson 13 |
We show you how to duplicate your Lead Generator for other parts of your business and other markets. Depending on your needs, you can set up just one Lead Generator or one hundred Lead Generators. Each one will generate enough leads to explode your business. |
Lessons 14-25 |
Review of your progress and training on marketing your business - not just your Lead Generator machine. The last half of your membership will be devoted to growing the number of deals that you are handling. We will introduce some ideas that you may wish to implement in your business. Online and offline marketing will be covered. Your Lead Generating Machine will be optimized and running at full speed before you graduate.
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Lesson 26 |
Then, we’ll close out at the end of our series with a big bang that is gonna knock your socks off … by following this final lesson you’ll be able to make more money than you ever thought possible. (Sorry, no peeking … but it really is a HUGE lead generator.) |
What else is included in this 26 week membership?
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We are including the lead generator template - theme. This template is flexible and configurable to meet all of your ‘Generator’ needs.
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Content - multiple pages of content that you can pick and choose from to build your ‘Lead Generator’ customized to your market and selected group. You can edit to meet your needs or use it as-is.
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Forms - you can’t collect information about your buyers, sellers, or private money people without forms. All forms are modifiable and you can create new forms as needed too. |
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Graphics - you can select the graphic that best reflects your needs. Custom graphics are available too for a small additional fee. |
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Widgets and plugins - every thing you need to get your ‘Lead Generator’ ranking high in the search engines producing ‘Organic’ traffic to your ‘Lead Generator’. |
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SEO tools - insure that your ‘Lead Generator’ is seen by your targets. |
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Reports and other optional content for scheduled auto responder sequencing to build a relationship. |
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License to duplicate the above as needed to create as many ‘Lead Generators’ as necessary to build your machine! |
Want to know the best part? Check this out -
No More Paying Thousands Of Dollars …
Even If It Is In “4 Easy Payments“!
Have you noticed how ‘the other guys’ have the boot camp or the ’special program’ to teach you about Virtual Investing and it’s always priced at $1,997 ? And sometimes they even offer 4 easy payments? Give me a break!!!
I’ve been making a full-time living online since 1994. That’s a long, long time in internet years. And I know how things work. I could easily do what some of my contemporaries have done and make this some kind of high-ticket coaching program that sells for $1,997.00.
And, in doing so, I’d make a lot of money. But, many good people wouldn’t be able to take advantage of the offer simply because it wouldn’t be in their budget.
Listen, I know. I know what it’s like to live paycheck to paycheck. I know what it’s like to be deep in credit card debt. I know what it’s like to sink more and more money into empty promises. I know what it’s like to be suckered into buying a high-priced item on an “easy” installment plan. I’ve been there and I know. Trust me, I know.
It is for that reason that I am not going to charge the thousands of dollars that I could charge for this program. Instead, I’m going to make it a no-brainer, and I’m going to make it downright affordable for every budget.
The price for a subscription to the Short Sale Lead Generator Training Program is just $27 per month. While the program is 6 months in length, you can cancel anytime you choose. If you’re not seeing results, then it doesn’t cost you anything.
“Michael, that’s a bargain … seriously … what’s the catch?”
We both know that the $27 is a drop in the bucket. So, in keeping your guard up with a “suspicious mind” you’d have to ask the question, right? Well, truthfully, there is a catch…
Only 1,000 (And Shrinking Fast) Members
Will Be Accepted Into this program!
Update: 364 Memberships Remaining
I have placed a cap on the Short Sale Lead Generator Training Program at 1,000 members. Once these initial memberships have been sold (and this will not take long) I will close the doors and no more memberships will be available.
You need to understand something about this -
I don’t play marketing games.
This isn’t some ploy. Ask around. I do what I say I’m going to do.
Over the years many, many people have missed out on my offers and have kicked themselves for not taking action when they had the chance. I could show you email after email. So, don’t think I’m bluffing here. I’m not.
If you want to join, the time to do it is right now before the big SOLD OUT sign goes up in the box below.
Your Money Will Be Returned By Paypal At The Click Of A Mouse Button If You’re Unhappy
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Listen, here’s the thing: I sell these memberships through Paypal, which means I play by their rules. And their rules state that I’ve got to offer you an 4-week, money back guarantee. I’m fine with that. I stand behind my materials completely and know you’ll be completely thrilled with the content and, more importantly, the results. However, for your peace of mind, know that a refund is available anytime for the next 4 weeks by simply emailing me if you are dissatisfied for any reason. After the first 30 days (4 weeks), simply login to your Paypal account and click on the link to cancel the subscription to this program. No hassle - all you have to do is click on the link to cancel your subscription payments. Paypal will stop renewing your subscription and we will be notified to remove you from the program. All automatic - simple! |
* Every effort has been made to accurately represent this product and its potential. Please remember that each individual’s success depends on his or her background, dedication, desire and motivation. As with any business endeavor, there is no certain guarantee that you will earn any money. |
If that doesn’t excite you, it’s probably time to start cleaning out your garage and posting stuff on an online auction … because this ain’t for you.
But, if this does sound exactly like what you’re looking for, let’s get started right now.
To your success,
Michael W Hobach
P.S. If you are still undecided about joining, Click Here.
Blue Eye Group LLC, 28445 Dorie Lane, Waterford, WI 53185